fashion designer

Desi Designs

Dynamic desi designers and their dapper drapery

fashion designer

“Style is the best way to say who you are, without having to speak”

These famous words of Rachel Zoe do strike home as the dynamic trends of the international fashion industry continually pave massive inroads right into the heart of our society. Hair styles, dresses, accessories, footwear – and the collective ensemble has become an important part of our psyche. The attempt to emulate the dressing sense of movie stars and celebrities who grace our daily media dosage, is more common than common sense itself. The various facets of their ensemble, are discussed at length and the most recent example is of Aishwarya Rai Bachchan, Sonam Kapoor and Katrina Kaif at Cannes International Film Festival, 2015.

Michelle Obama on her recent tour to India wowed everyone in her blue dress and jacket that was from the Bibhu Mohapatra 2015 Spring Collection. Michael Jackson commissioned Manish Malhotra to design clothes for his family and himself. Katy Perry wore a Manish Arora creation at an MTV Awards Event. The examples of our home-grown designers clothing international celebrities is endless. Some of the top designers of today are:

Manish Malhotra: Dressing the stars on a daily basis is no mean feat but this handsome designer is a household name for his work as well as his own good looks. He is known for the costume designing of many movies and his work has also added to the elegance of celebs walking the coveted crimson carpet at many an event. At the age of 34, Manish has given a decade of dazzling  vogue to India.
Wendell Rodricks:  From the smallest state of our country, Wendell is one of the biggest names in the Indian fashion industry, for the extremely creative work that he presents at various high profile fashion shows. His style is described as Minimalist chic and many tend to be in flowing white. Wendell’s portfolio extends to theatre design as well as advertising styling.

Abu Jani and Sandeep Khosla: The acclaimed duo are famous for their creations that they call heirlooms because they have made their mission to take Indian ethnic wear to new heights. Their creative alliance has attained success and fame as they translate their own brand of ingenuity onto textiles, transforming them into high quality couture.

Tarun Tahilani: Tarun introduced the ’boutique’ fashion store culture in the country with the very first one christened ‘ENSEMBLE’ in 1987. His personal brand name is Ahilian and is especially recognised by its distinct arty style. Well known for his bridal wear collections, his needles dabble in vibrant hues as they bring to life his imaginations of western styles on Indian templates.

Rina Dhaka: London, Dubai, Paris, Jakarta and many such major capitals of the world have hosted her shows and fashion magazines like Vogue London, Marie Claire, Paris and Elle clamour to feature  ace designer Rina Dhaka. Her work is usually known for its theme based collections such as crochet, sheer trousers, spider web motifs and her clothes tend to be very western. She has garbed the crème de la crème of international elite such as Naomi Campbell, Uma Thurman, Molly Simns as well as Lara Dutta and Diana Hayden.

The trend of global celebrities choosing to be dressed up by Indian designers, is one that is going from strength to strength with each public event and every award function. A fact that adds yet another feather to our Indian topi !